I lead marketing and corporate communications at Mosa Al Mosa Group.

Raising the level of marketing across the Group and its companies.

I lead marketing and corporate communications at Mosa Al Mosa Group and its companies, across real estate, construction and valuation. My job is to raise the level of marketing across the whole Group: the strategy, the brand, content and production, the team, and how the Group communicates, inside and out.

1. 01Marketing strategyMARKETING STRATEGYI set the marketing strategy for the Group and its companies, and build their brand presence.
2. 02One Group brandUNIFIED BRANDI’m working on one brand strategy that brings the Group and its companies together, with a clear brand architecture.
3. 03Content and productionCONTENT · PRODUCTIONI raise the standard of content and production; the Group film and its new website on this page are examples.
4. 04Building the teamTEAMI’m building the Group’s marketing and communications team.
5. 05Internal communicationsINTERNAL COMMSI’m building internal communications and raising how the Group speaks to its people and to the market.